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Want to Promote Your Expertise with Shareable Content?

Nov 6, 2018

2 min read

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30 Ideas for Your Newsletter, Blog, and Social Media Posts

Promoting your expertise with shareable content relevant to real estate or your community is a great marketing technique. Here are 30 topics to try, and some may be a springboard for other ideas.

  1. Explanations of steps of the buying, selling,or leasing process

  2. Insider tips on listing photography (best time of day or weather for taking photos, home features that are the most popular to highlight)

  3. Staging and decorating tips

  4. Local market statistics

  5. Types of mortgages

  6. Homebuyer assistance programs

  7. Ways to boost a credit score (see Share This for help)

  8. Common seller mistakes

  9. Common buyer mistakes

  10. Tips for sellers while their home is on the market (flexibility about showings, hiring or scheduling for regular house cleaning, storing extra furniture to open the space)

  11. Seasonal tips on locals' favorite nearby destinations, like pumpkin patches, tree farms, or holiday light displays

  12. List of locals' favorite photo spots (park for family photos, graffiti wall for Instagram shots)

  13. Tips for buyers on staying organized and focused during their home search

  14. Where your market data comes from and what makes it accurate

  15. Basics of home inspections

  16. Explanation of title insurance

  17. Resources for new residents (contact information for the electric and gas companies)

  18. List of community recreation centers in your farm area

  19. List of dog parks in your community

  20. List of hiking/biking trails in your community

  21. What to expect at closing

  22. Simple repairs that will give sellers the best return

  23. Tips from a local company about how to maintain HVAC systems

  24. The difference between a REALTOR® and a license holder who is not a member

  25. Interesting historical facts about your city

  26. Restaurant and business openings in the area

  27. Where to take out-of-town visitors to best showcase your community

  28. Information on local sports leagues for kids and adults (kickball leagues, soccer leagues)

  29. Upcoming events in your community (high school sports and farmers markets)

  30. School information from the local district (first and last days of school)

#contentmarketing #texasrealtormagazine

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