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5 Ways to Negotiate Better
The real estate industry presents many situations for negotiations—and not only on behalf of your clients. You might negotiate a new...
Ernest Enriquez
Mar 15, 20212 min read
What Athletes Can Teach Agents
As a REALTOR®, you have more in common with professional athletes than you might think. They’re experts in their fields, always learning...
Ernest Enriquez
Mar 9, 20211 min read
How Top Producers Get More Referrals
If someone sends you a referral and you do a great job, the sender’s social status with the client you helped is enhanced. Conversely, if...
Ernest Enriquez
Feb 18, 20211 min read
How to Deliver Bad News to Clients
How do you tell your buyer clients that their dream home’s Seller’s Disclosure Notice includes major plumbing issues the sellers refuse...
Ernest Enriquez
Feb 8, 20211 min read
15 Content Marketing Ideas
Promoting your expertise with shareable content relevant to real estate or your community is a great marketing technique. But where do...
Ernest Enriquez
Feb 3, 20211 min read
It’s Not Only About the Money
Multiple-offer situations are going to happen in high-demand, limited supply markets. Most of the time, the highest bidder wins. But not...
Ernest Enriquez
Feb 2, 20211 min read
Do Your Clients Know How Much Low Mortgages Rates Help Them?
Average U.S. mortgage rates started 2021 near historic lows and have hovered in that vicinity through January. That news has likely...
Ernest Enriquez
Feb 1, 20211 min read
How to Keep Buyers Engaged When They Pause Their Search
Some buyer clients may change their minds and decide they’re not ready to buy a home. Just because they are pausing their home search...
Ernest Enriquez
Jan 31, 20212 min read
Get Industry-Specific Tax Advice in 4-Part Financial Wellness Series From NAR
The National Association of REALTORS® is hosting a four-part series of financial wellness virtual events. The webinars address tax issues...
Ernest Enriquez
Jan 28, 20211 min read
More Texans Are Researching Manufactured Homes
Many Texans were researching manufactured homes during last summer’s real estate buying frenzy. Point2Homes says the average number of...
Ernest Enriquez
Jan 19, 20211 min read
Mileage Reimbursement Rate Lowered for 2021
The IRS has released its 2021 optional standard mileage rates for automobile cost deductions. Drivers who use their cars for business...
Ernest Enriquez
Jan 17, 20211 min read
Transferring Property Prior to Death
Property owners often want to know whether it would be better to transfer property to the next generation or an identified heir while the...
Ernest Enriquez
Jan 12, 20211 min read
Customize the Reports You Create Through RPR
Among the many tools that REALTORS® Property Resource (RPR) provides to members is the ability to quickly and easily generate a number of...
Ernest Enriquez
Dec 30, 20201 min read
The Value of Appraisers
You know appraisals are an essential part of the real estate business. You’ve worked with appraisers before. Yet many agents are confused...
Ernest Enriquez
Dec 29, 20201 min read
3 Clever Uses for your Phone’s Camera
The camera on your smartphone may be intended for taking photos, but it has other uses as well. Here are three: If you’ve misplaced your...
Ernest Enriquez
Dec 21, 20201 min read
For Better or Worse: Working with Divorced Sellers
Being an agent to couples who are divorced or in the midst of a divorce can be both challenging and rewarding. It also might involve...
Ernest Enriquez
Dec 15, 20201 min read
Maintain Your Work-Life Balance
Real estate isn’t a 9-to-5 job. Between evening and weekend showings, 24/7 client communications, staying active on social media, and...
Ernest Enriquez
Dec 13, 20202 min read
Google Created a New Way for Consumers to Reach Out to Your Business
Businesses with verified profiles on Google will now be able to receive and reply to messages from consumers through Google Maps and...
Ernest Enriquez
Dec 9, 20201 min read
Land More Clients With These 3 Meeting Skills
Successfully convert prospects into clients by employing these three skills during meetings. Find a Personal Connection Before any...
Ernest Enriquez
Dec 7, 20201 min read
Tips For Hiring a Technology Consultant
Your real estate brokerage depends on technology. How do you choose which platforms to use and which are a waste of money? Unless you...
Ernest Enriquez
Dec 1, 20201 min read
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