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How to Work Well With Inspectors
Paul Roebuck Founding president, Texas Professional Real Estate Inspectors Association Texas education director, International...
Ernest Enriquez
Jul 29, 20212 min read
Tips for Using LinkedIn to Get More Business
LinkedIn is a social media platform for building professional relationships and gaining new leads. With over 310 million monthly active...
Ernest Enriquez
Jul 25, 20211 min read
Tips for Giving—and Getting—Better Listing Feedback
While giving useful listing feedback represents another task for busy buyer’s agents, it can be important for listing agents trying to...
Ernest Enriquez
Jul 18, 20211 min read
How to Revive a Stale Listing
A stale or dead listing is one that fails to attract inquiries or has been on the market for longer than the average for its location and...
Ernest Enriquez
Jul 15, 20212 min read
3 Business Tasks to Automate
Save time by using tools to automatically perform certain business tasks. Social Media Publishing Content-management programs like...
Ernest Enriquez
Jul 8, 20211 min read
Don’t Let This Type of Thinking Cost Your Business
In their book, Mind Tools for Managers, James Manktelow and Julian Birkinshaw detail the key skills needed to be a good boss, with...
Ernest Enriquez
Jul 1, 20211 min read
Reboot Your Relationship with Technology
You tweet. You Zoom. You collect digital signatures with the greatest of ease. You can lead property tours from the comfort of your...
Ernest Enriquez
Jun 30, 20211 min read
What They Learned Before They Were REALTORS®
What lessons from previous jobs or other parts of your life do you bring to real estate? REALTORS® shared their takeaways from working in...
Ernest Enriquez
Jun 27, 20211 min read
Feature Your Clients on Social Media
You just sold a house or found the dream home for your buyer. It’s time to celebrate your client’s success and your hard work. On your...
Ernest Enriquez
Jun 23, 20212 min read
You Have Options for Participating in the Appraisal Process
Although you aren’t a key player in an appraisal, here are a few reminders of how the appraisal process works and your options for...
Ernest Enriquez
Jun 16, 20211 min read
Build a Memorable Brand
Think of branding as how you introduce yourself and your business to clients. A strong brand helps you stand out in the market. You will...
Ernest Enriquez
Jun 10, 20212 min read
A Simple Suggestion to Help Your Homeowners
Whether your clients are moving out or moving in, they may benefit from completing an inventory of their personal possessions. An...
Ernest Enriquez
May 26, 20211 min read
Do You Know How to Properly Use the Term REALTOR®?
When you use the term REALTOR® to describe yourself or your business, you are telling others that you are more than a real estate license...
Ernest Enriquez
May 24, 20212 min read
Think Two-Factor Authentication is Foolproof? Think Again
Your bank, credit card, and even social media accounts now require some form of two-factor authentication for access. That’s due to...
Ernest Enriquez
May 20, 20212 min read
Is It Time to Refresh Your Brand?
You introduce yourself and your business to potential clients with your branding. (If you don’t have a branding strategy, see these...
Ernest Enriquez
May 18, 20212 min read
Tips to Eliminate Unpleasant Smells in Properties
Unpleasant smells can drive away prospects and cost your clients money in the form of fewer, lower, or no offers. But home smells are a...
Ernest Enriquez
May 11, 20212 min read
Working With Senior Clients
Seniors Real Estate Specialist Designation Course The SRES designation course helps real estate professionals develop the...
Ernest Enriquez
May 6, 20213 min read
Control How Your Business Looks Online
When you search for your business online, you will most likely find your website or a basic business listing. And while that is a great...
Ernest Enriquez
May 5, 20211 min read
5 Ways to Generate Leads
If your marketing focuses only on traditional, outbound efforts—direct mail, cold calls, email blasts—you’re missing huge opportunities....
Ernest Enriquez
May 2, 20212 min read
DIY Advertising Math: Learn How to Calculate CTR, CPC, ROI, and More
Making the most of your advertising dollars means understanding the ways ads are measured. The formulas below are common metrics used in...
Ernest Enriquez
Apr 21, 20212 min read
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