As a REALTOR®, you may know the Real Estate Center at Texas A&M University from presentations at association meetings, its logo on...

Rates for a 30-year fixed mortgage have hovered around 4% in the past week after hitting a 12-month high near 5% in November. While those...

Luxury home sales are being driven by a thriving economy and an influx of out-of-state buyers moving to Texas, according to the 2018...

by John Graham For testimonials to encourage someone to use your services, they must tell a compelling story—not make a sales pitch....

Many companies develop “personas” and “customer journeys” to connect with and provide better service to their customers. Luckily, you can...

How can real estate professionals create a good plan for retirement? To answer that question, Texas REALTOR® magazine enlisted the...

As spring homebuying season nears, it’s a good time to review your social media presence for what potential clients may find when trying...

Real estate professionals used to grab at any shiny technology object without giving much thought to how the tool would actually help....

It takes diverse talents to succeed in real estate, but what can set you apart from competitors are soft skills—those hard-to-measure...

To help you better serve your clients, FEMA has put together a brochure with common questions and answers about flood zones and...

As of 2018, approximately a third of REALTORS® nationwide had experienced a situation that made them fear for their personal safety....

Pitch Yourself as a Go-To Source of Real Estate Information Raise your profile and reach new potential clients by being a source for the...

Want to know what lies ahead for real estate? Read the Texas REALTOR® magazine article that features four experts discussing what to...

If you’ve ever wanted to know what makes a house a bungalow instead of a craftsman, check our NAR’s Guide to Residential Styles. The page...

by CRES Insurance Services You might need to sell a vacant home for any number of reasons—perhaps it’s a newly built home, the seller has...

Humans are far more receptive to emotions and stories than facts. When you’re making the case for representing someone in a real estate...

The purchase price of the home isn’t the only thing your buyers need to worry about when taking into account the full financial picture...

Think about how many networking opportunities you’ve had in the past few months. You may have found yourself making connections at...

Are you using your business experience to invest in real estate? If so, here are a few mistakes to avoid. Don’t forget your fiduciary...

It doesn’t matter how professional you are; it’s impossible to please everyone. If you get a negative review, here’s how to handle it....